CPQ is a powerful sales tool that automates product configuration, pricing, and quote generation. It is a common game-changer for businesses that manufacture configurable products. CPQ especially fits in a B2B scenario when custom configurations and pricing are involved.
How does CPQ fit into the eCommerce world
In the world of B2B eCommerce, you’ll often find highly customizable products with detailed pricing. CPQ allows businesses to streamline the configuration process and automate quote generation. eCommerce customers expect rapid results, and CPQ can help you meet those expectations.
Implementing a CPQ solution gives a unique advantage to handling complex deals, simplifying product configurations, and managing pricing. CPQ solves these problems by guiding the customer through the configuration process while applying accurate pricing rules and generating quotes in a matter of minutes.
Integrating CPQ with eCommerce platforms delivers a seamless customer experience. It creates a self-service model where customers configure their own products, see the pricing, and receive a quote in a matter of minutes. On the other hand, sales reps use this time to build a relationship with the customers and have more successful upsells and cross-sells.
How to streamline the sales cycle
CPQ plays a critical role in reducing deal closure time of lengthy and complex sales cycles. In manual processes, generating quotes can take days, even weeks, especially when there are many pricing rules involved. By automating quote generation, CPQ reduces manual errors.
CPQ drastically cuts down time in the sales process by automating those manual tasks. The sales team can generate personalized, detailed, and accurate quotes in minutes. The speed of this process leaves the customers satisfied, which helps companies close deals faster. Furthermore, CPQ provides the sales team with insights into the sales process, helping them optimize the workflow.
Benefits of CPQ in eCommerce
Increased Sales Efficiency
CPQ automates the configuration and quoting process, eliminating the need for manual check-ups. Additionally, it automates the approval process, enabling companies to close more deals in less time.
Error-free sales process
In eCommerce, errors during configurating and quoting are common. CPQ eliminated mistakes with set-up pricing rules. It ensures that only viable configurations are chosen by the customer
Scalability
eCommerce companies often expand their product offerings, but CPQ software is highly scalable and can manage complex configurations, allowing businesses to progress easily.
Improve customer experience
CPQ often features a 3D viewer that allows the customer to see the product during the configuration process. Add faster response time to the mix, and you get a positive and unique buying experience.
Data-driven decisions
You can get insights into customer preferences and buying behavior with CPQ software. This data can help your sales team make successful upsells and cross-sells. Also, it helps companies make more informed decisions on product offerings and pricing strategies.
How does zipCPQ fit into your company?
Exceptional product configurations
zipCPQ’s product configurator features a 3D viewer with real-time updates and precise configurations. The configurator has a user-friendly interface, making the configuration process feel like a breeze.
Accurate Pricing
zipCPQ has real-time pricing updates as the customers are configuring their products. With set-up pricing rules, you don’t have to worry about errors. You can even choose to have the pricing visible only for registered users.
Seamless integration
If you’re bothered by jumping from platform to platform, with zipCPQ you won’t have to worry anymore! zipCPQ integrates seamlessly with your existing ERP and CRM systems, creating centralized data storage, eliminating duplicate entries.
Budget-friendly solution
With zipCPQ, you don’t have to worry about ROI. It is a budget-friendly solution for every company that wishes to elevate its sales process and customer experience.
Conclusion
CPQ software is becoming essential to any B2B eCommerce strategy, especially for companies dealing with complex product configurations and pricing models. Automating the configuration and quoting process will result in a seamless workflow, faster closure time, and a faster sales cycle.
zipCPQ is a perfect solution for companies looking for a quality solution to set up pricing strategies and generate error-free quotes.
